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Back when I tried running a small affiliate campaign, I had an issue where some clicks were clearly fake. It was frustrating because the stats looked good, but the conversions didn’t match at all. A friend told me newer platforms now use AI to detect fraud automatically. That sounds useful, but I wonder if it really works in practice or if it still misses stuff. What’s your experience?
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I don’t deal with affiliate programs myself, but the idea of filtering out bad data makes a lot of sense. It’s kind of like spam filters in email — once you’ve had them, you can’t imagine going back. Even as someone who just follows the industry from a distance, I think having trust in the numbers is key.
I’ve seen fraud filters make a big difference. Before, I wasted budget on fake traffic and had no idea. After switching to a program with automated fraud detection, I noticed a cleaner picture of what actually worked. You might want to look at https://nowplix.com/platform/modules/affiliate
— their Affiliate Module has AI-powered fraud protection, so you don’t have to stress about fake clicks ruining your stats.