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Join date: Mar 8, 2023
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May 6, 2026 ∙ 8 min
Are You Leaving Money on the Table? The B2B SaaS Pricing Playbook for 2026
Most B2B SaaS founders spend months obsessing over product features, sales strategy, and customer acquisition — and approximately forty-five minutes on pricing. They pick a number that feels reasonable, watch a few competitors, add a couple of tiers, and move on. Then they wonder why their revenue per customer is flat, their sales cycles are long, and their net revenue retention never breaks through the 100% ceiling. Pricing is not a billing mechanism. It is a strategic lever — one that...
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May 1, 2026 ∙ 4 min
The Return of Main Street: Why Hyperlocal Marketing Is Winning in 2026
Local businesses are making a strong comeback in 2026. The reason? Hyperlocal marketing. This approach focuses on reaching customers in very specific neighborhoods or communities. It’s not about broad, national campaigns anymore. Instead, it’s about connecting with people right where they live and shop. I’ve seen firsthand how small businesses use hyperlocal campaigns, direct mail, neighborhood influencers, and geo-targeted ads to boost their sales. Let me share why this trend is working and...
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Apr 30, 2026 ∙ 4 min
The $650 Billion Bet: Why Big Tech's AI Infrastructure Arms Race Is the Story of 2026
There is a number circulating in boardrooms, on earnings calls, and across Wall Street trading floors that is almost too large to fully comprehend. The four largest members of the so-called "Magnificent Seven" — Microsoft, Alphabet, Meta, and Amazon — are expected to spend a combined $650 billion on AI infrastructure in 2026, the largest capital spending commitment in corporate history. To put that in perspective, that is more than the GDP of most countries on Earth, deployed in a single...
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Jenny Lee
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Guest writer, marketer
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