top of page

Reach out to small business owners like you: Advertising solutions for small business owners

Salesfully has over 30,000 users worldwide. We offer advertising solutions for small businesses. 

Proptech in Peril: Navigating a 42% Funding Drought

A Closer Look at How Proptech Startups are Weathering the Funding Freeze

proptech startups

The world of proptech startups is currently facing a turbulent phase. With a substantial 42% decline in funding, these innovative companies are scrambling to adapt and survive. This reduction not only poses immediate challenges but also raises questions about the future landscape of real estate technology.

"The average deal size in proptech has shrunk by 30% in the current fiscal year," according to a report by RealTech Future.

As the funding faucet tightens, proptech startups are being forced to rethink their strategies. Cost-cutting, lean operations, and pivoting towards more sustainable business models are becoming the order of the day. While some are struggling to keep the lights on, others are finding inventive ways to attract new investments and customers.

The shift isn't just internal. Investors are also becoming more cautious, favoring startups with clear revenue models and a path to profitability. The days of speculative investment in proptech seem to be waning, at least for the foreseeable future.

Despite these challenges, the proptech sector is not without hope. Some startups are leveraging this period to focus on product development, hoping to emerge stronger when the market rebounds. Partnerships and collaborations are also on the rise, as companies join forces to share resources and expertise.

However, the big question remains: How will the proptech landscape look post-funding crisis? While it's too early to predict with certainty, one thing is clear – the startups that survive this phase will be leaner, more efficient, and, arguably, more innovative.


Try Salesfully for free

bottom of page